How To Build Awareness For Your Company in 5 Steps
March 13th, 2020 @ 9:00am EST - 12:00pm EST
Join Spark Centre advisor Bob Weese on March 13th for this hands-on workshop. You will learn how to develop and execute a 5 step DRIP program that works.
What happens if potential customers are not actively looking for your product? What if they don’t know you have a product that can make their life or business better. How long does it take you to find a potential buyer?
Obscurity is a major problem for most start-ups. Let’s face it, potential customers are NOT LOOKING FOR YOU OR YOUR PRODUCTS. So how to you find customers, or investors amid all the noise and confusion of social media?
You need to get your name and product in front of your IDEAL CUSTOMER and that means creating awareness and engagement. Learn a step by step process to set up a DRIP marketing program using emails, LinkedIn messages, articles, blogs and other social media.
What you will learn:
- Step-by-step process to build awareness fast
- 2-4-6 LinkedIn Lead Generation program
- How to develop targeted messaging that creates impact
- How to “inform & educate” potential clients
- Not to be pushy and salesy
- How to automate much of your marketing process
“I use Bob’s DRIP marketing strategy and went from a 1% email response rate to over 25%. I learned how to use the right message to engage and intrigue buyers.” Thomas G. President.
Client that use this framework regularly experience 20-30% response rate to their emails resulting in potential customers contacting them directly for more information.
About Bob Weese
Bob has worked with startup companies in Medical tech, high tech, software, broadcasting, manufacturing and many diverse markets. He has the unique ability to help founders with technical backgrounds better communicate their value to prospective customers and investors. A former broadcaster with a long history of entrepreneurship Bob specializes in helping you develop strong sales and presentation skills. Spark clients have been able to quickly accelerate their sales under his guidance and a few have made it onto the Dragons’ Den and secured large investment deals.
